traceroute to britishfinefoods.com (91.197.229.244), 25 hops max, 60 byte packets
 1  10.0.0.1 (10.0.0.1)  0.023 ms
 2  72.14.238.165 (72.14.238.165)  11.159 ms
 3  192.178.98.0 (192.178.98.0)  10.000 ms
 4  lonap.netwise.co.uk (5.57.81.139)  10.407 ms
 5  core-router-b-nle.netwise.co.uk (185.222.115.139)  10.577 ms
 6  el1-r2-as60800.net.uk.kgix.net (185.42.16.125)  10.618 ms
 7  244-229-197-91.ldn.kgix.net (91.197.229.244)  10.199 ms